Sniffing out local soap + candle companies

Obsessed with everything around you smelling good? Here’s how you can keep it up with locally-made soaps and candles.

INDYtoday: INDY_Soaps and candles Mercantile 37_MAY24

Every time I drive north to visit family, I make a stop at Mercantile 37, which stocks at least a dozen local soap and candle brands.

Photo by INDYtoday team

City Editor Shea here. Even before pregnancy endowed me with a superhuman sense of smell, I was always very particular about the scents of my home, my hair, my dogs, and everything else around me. Naturally this led to a passion for discovering the most fantastically fragrant local soap + candle companies — here’s a list of just a few of my favorites that I’m sure you’ll love too.

Simple Goodness Soaps
“Simple” and “good” are the perfect adjectives to describe the soaps made by the Caldwell family. They use their own farm fresh goat’s milk, homegrown herbs, and other local ingredients in every bar. I’m currently using the Muscle Soother soap, which has a relaxing blend of eucalyptus, peppermint, and rosemary.

Timberjack Goods
This company has been around since 2005, creating a variety of outdoorsy, hyper-local products. If you’re a big State Parks fan, check out the State Park candle collection — five candles with unique scents, beautiful packaging, and wood wicks. Pro tip: You can find them at Silver in the City.

Indiana Soap Co.
Indiana Soap Co.'s bars are just as lovely to smell as they are to look at. If you find you’re going through soaps faster than you can get back to the store to restock, you can buy a monthly subscription box. Soaps that match your personal fragrance preferences will be delivered to your mailbox each month.

INDYtoday: INDY_Salt & Ash Soap Co market booth_MAY24

You can find Salt & Ash Soap Co. in person at markets throughout the city or at the storefront at 1006 Virginia Ave.

Resolute Candles
Handpoured candles in recyclable receptacles? Yes, please. Personally, I’m obsessed with the Drunk Cat candle series, which also makes for an excellent gift for friends with good senses of humor.

Salt & Ash Soap Co.
Salt & Ash goes beyond just basic soaps. You can streamline your beauty routine with one of its multipurpose oils or treat your hands to a luxurious lotion. I’m a huge fan of the lip shimmers, which are as tasty as they are moisturizing.

Have a fave I missed? Please let me know so I can try it and add to my list.

More from INDYtoday
In honor of Women’s History Month, we’re spotlighting women in Indianapolis making history through their work happening right now.
Make the most of good weather by taking your meals al fresco on one of Indy’s many beautiful patios.
Feast your pies on this guide to local bakeries where you can grab the perfect pie for holidays, celebrations, special events — or just a gloomy Monday.
Like your Diet Coke jazzed up with creamers, syrups, and fruit purees? Here’s where you can find trendy dirty sodas around Indianapolis (without waiting in the line at Swig.)
Keep local love growing this spring with native plants that will support pollinators, save water, and make your yard or garden look beautiful.
Chase the rainbow at these St. Patrick’s Day events around the Circle City.
Did you know Indianapolis used to have its own gossip newspaper, ala Lady Whistledown from “Bridgerton?” Here’s a brief history of “The Locomotive.”
Dining in Indy is always a fresh experience with new restaurants popping up all the time — and more on the way.
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
We stumbled upon records of a long-lost bookstore and publishing company with the name of W.K. Stewart that was owned by a relative of Kurt Vonnegut. Here’s everything we know — and what we’re still trying to find out.