Support Us Button Widget

Where to get your outfits for Taylor Swift’s “The Eras” Tour — by era

Miss Americana is coming. Here’s where you can shop the outfit pieces you need, no matter what era you’re in.

INDYtoday: INDY_Taylor Swift The Eras Tour shopping guide_JUN24

Fun fact: “The Eras” Tour will be only the 11th concert ever held at Lucas Oil Stadium.

POV: We walk through the door with you, the air is cold — and we’re on our way to see Taylor Swift’s “The Eras” Tour, coming to Lucas Oil Stadium Friday, Nov. 1 through Sunday, Nov. 3.

As any Swiftie knows, the outfit you wear to the concert is one of the most important parts of the experience, so we’ve rounded up a guide to some of the local shops + specific products we’re eyeing to craft the ensemble of our wildest dreams. Oh, and we’ve organized it by era, according to the current setlist order.

“Lover”

It’s technicolor time, and perhaps no shop in town is as colorful as Carmel’s Maple Layne Market. Its “Book Lover Taylor Tee” is about as on-the-nose as you can get, or you can embrace the rainbow with this crochet cardigan. Pro tip: DM them on Instagram to make a shopping appointment at the private store, or shop online.

“Fearless”

The perfect shopping love story for this country-adjacent era calls for cowboy boots. Hit up Boot Star Pro for a wide selection of high quality boots, or try to thrift your own — Broad Ripple Vintage has been known to carry a good selection of Western wear.

“Red”

We all know “Red” was actually Taylor’s hat era. You’re gonna have to drive a bit for this one, but Brown County’s Head Over Heels hat shop carries an incomparable collection of caps. We’ve even spotted red newsboy caps, red berets, and red Stetsons in recent reels.

INDYtoday: INDY_Francis and Fern boutique Taylor Swift headbands_JUN24

Make the whole place shimmer with one of Francis + Fern’s extravagant headbands.

“Speak Now”

We’re seeking justice for the bride left at the altar in the title track of this album — so might we suggest a gown shaped like a pastry? Go full prom-inspired with a dress from XO by Sophia’s. Bonus points if it’s purple, to match the album cover.

“Reputation”

Look what you made us do — rep local brands. Embrace the snakes Indy-style with a tee from the IMS Snake Pit collection, or go even darker with some Spellbound Indy merch.

“Folklore + Evermore”

Welcome to your cottage-core era. You can find handmade upcycled crochet dusters and cardigans at Lux & Ivy, as well as the occasional vintage Gunne Sax dress. Psst — they also carry great western wear.

INDYtoday: INDY_Maple Layne Market Carmel Taylor Swift The Eras Tour Shopping_JUN24

In addition to clothing, Maple Layne Market sells a variety of T-Swift themed items from tumblers to candles to makeup bags.

“1989"

Channel 1989, when sportswear and graphic tees were everywhere, with a trip to Naptown Thrift. Maybe you’ll be able to find something as perfect as a 1989 Harlem Globetrotters sweatshirt we had our eye on that just sold on the site. Welcome to New York.

“The Tortured Poets Department”

Guarantee that everyone will notice your new aesthetic by leaning into the black and white vintage vibes of this album. We’re partial to the vibe at Good Neighbor, like this rose-patterned dress.

“Midnights”

With several colors referenced in this album’s songs — like “Lavender Haze” and “Maroon” — you could easily go literal. But we say embrace the “Bejeweled” vibe with any one of Francis + Fern’s incredible T-Swift-themed headbands, or these jeans from 8FIFTEEN.

Have a local shop you’re supporting to prep your outfit? Or already have your look together? Show us incredible things.

More from INDYtoday
The Circle City’s park system was evaluated for acreage, equity, and more in ParkScore’s annual report.
Tube Factory has been commissioning work by artists from Indianapolis and around the world since it opened in 2016 and is focused on bringing innovative and engaging work by today’s artists to a place visitors can enjoy.
Check out our guide to the many meaningful murals you can find around our city.
Your City Editors give their hot takes on what’s cool this summer and what’s not.
The best four days in gaming is returning to Indy. We’re sharing everything you need to know so you don’t miss one of the biggest conventions of the year.
Lettuce turnip the beet for this vegan-friendly announcement.
From rapid rails to more public rooftop spaces and a live music strip, here are some of your answers for “What if... Indianapolis looked like this?”
The City County Council is hoping to adopt a program that aims to eliminate traffic fatalities and severe injuries by 2035.
Indiana is home to some pretty spectacular skies, especially where day and night meet. Here’s where you can get the best view.
We’ll let you in on a secret… or 10.